Skip to content
Admission Mantra

Online BBA in Digital Marketing

Bachelor of Business Administration, specialisation in Digital Marketing

Updated 23 Oct 2026

Programme

Online BBA

Duration

3 years (6 semesters)

Offered by

4 of 8 universities

Mode

Online, UGC-entitled

About the Online BBA in Digital Marketing

Search, social, content and e-commerce marketing.

The first year covers the core BBA subjects; the specialisation subjects come in the later semesters. See the full Online BBA syllabus.

What you study

  • Search Engine Optimisation
  • Social Media Marketing
  • Content Marketing
  • E-commerce
  • Web Analytics

Universities offering the Online BBA in Digital Marketing

Fees by university
UniversityDurationTotal feePer semester
Jain OnlineBengaluru, Karnataka3 years₹1,35,000–Details
Shoolini University OnlineSolan, Himachal Pradesh3 years (6 semesters)₹1,35,000–Details
Online ManipalJaipur, Rajasthan36 months (6 semesters)₹1,44,000–Details
Chandigarh University OnlineMohali, Punjab3 years (6 semesters, up to 6 years)₹1,84,998–Details

Shortlist for Online BBA in Digital MarketingCompare fees, EMI and approvals across universities with a counsellor.

Eligibility and duration

Class 12 (or equivalent) from a recognised board in any stream, usually with 40% to 50% marks depending on the university.

Duration
Programme length3 years (6 semesters)
Maximum time allowedUsually 5 years
CreditsAround 120 to 132 credits, depending on the university
ModeRecorded and live lectures, e-books, assignments and projects
ExamsEnd-of-semester exams, mostly online with remote proctoring
Weekly study timePlan for 8 to 12 hours a week

Careers and salary

  • Digital Marketing Executive
  • Social Media Executive
  • SEO Executive

Social Media Manager (with experience): Average base pay about ₹3.6 lakh a year; middle 80% earn ₹1.8 lakh–₹8.4 lakh (PayScale India, updated June 2026).

FAQs

What is an Online BBA in Digital Marketing?

Search, social, content and e-commerce marketing.

Who can apply?

Class 12 (or equivalent) from a recognised board in any stream, usually with 40% to 50% marks depending on the university.

What does it cost?

Total fees at the universities we compare range from ₹1,35,000 to ₹1,84,998 (list prices, October 2026).

What jobs can I get?

Typical roles include Digital Marketing Executive, Social Media Executive, SEO Executive.

Other Online BBA specialisations

Get guidance on Online BBA in Digital Marketing

We'll compare universities, fees and EMI for this specialisation.

Are you working?
Best way to reach you

#YouInspireUs

Stories from our students and parents

#OnlineDegreesSample
ft. Student nameOnline MBA

#1 Student name

Online MBA · Online Degrees

Sample text. A working professional explains how they compared online MBA fees, UGC approval and specialisations across universities before enrolling.

Design preview: sample cards show where real stories will appear. They are replaced by real students' stories (with written consent) before launch.

All student stories